My personal Designs

A collection of personal projects where I’ve had the freedom to explore branding, identity and design beyond my day-to-day client work.

INVITATION SUITE

Invitation suite included foil printing.

Custom WEDDING Logo

Given to the DJ to project onto the floor during the reception.

Bar Sign

Displayed at the bar, featuring our signature drinks named after our dogs.

table numbers

Displayed on each table, file created for a Cricut machine to print. Shown here, are the table numbers mocked up.

Ashley Vogler Design - brand Identity refresh

A personal brand refresh exploring multiple logo directions to create a modern, refined identity that balances creativity, personality and professionalism,

THE WELL EDIT

The Well Edit is a self-initiated, 12-page editorial publication exploring women's wellness through refined typography, botanical imagery, and thoughtful visual storytelling. The project showcases editorial layout, information design, and a modern, approachable aesthetic.

Editorial design | concept Project

SUNDAY STANDARD
BRAND IDENTITY & PACKAGING

SUNDAY STANDARD | HOME FRAGRANCE

Sunday Standard is a conceptual home fragrance brand designed around the beauty of everyday rituals. Blending organic minimalism with a warm, elevated aesthetic, the identity features a refined botanical mark, soft earthy tones, and elegant typography.

The project explores a cohesive visual identity across product labeling, retail packaging and custom dielines, combining thoughtful brand design with production-focused execution.

side Projects

Explore this showcase of a range of projects I’ve done, including designs for myself, friend’s wedding designs, a startup mechanic company, and a previous packaging employer.

My Personal Projects
Business card design idea

Reinterpretation of Jack Daniels label

Friend’s Wedding
Custom logo for their use

Their wedding invitation suite

Friend’s Mechanic Shop
Custom logo for their use

Design for a sintra sign to display in the shop

Pop Box Proof
Proof for a custom promotional display piece for previous packaging employer.

Who
am i?

An innovative and dynamic Graphic Designer with over 10 years of experience, including five years in packaging and seven years in Automotive marketing.

I’m skilled in managing multiple creative projects simultaneously from concept to execution. I bring a problem-solving mindset and creative thinking to every project, delivering designs that align with business goals and resonate with audiences.

I specialize in translating brand vision into visually compelling assets, ranging from letterhead and signage to email/direct mail templates and larger scale design solutions.

I’m also passionate about enhancing user experience and elevating brand identities through strategic and impactful design.

Contact Me